Local SEO optimization refers to improving your business’s visibility in location-based online searches. It’s how small businesses ensure they show up when nearby customers search for products or services they offer. In an age where “46% of Google searches have local intent and 72% of consumers who perform a local search visit a store within […]
Tusar Ahmed is the Founder and Senior SEO Specialist at Inflowen. With over seven years of hands-on experience in SEO, local search optimisation, and keyword strategy, he simplifies complex digital concepts into engaging, actionable insights.
Tusar has worked on 250+ projects across the UK and beyond, helping businesses of all sizes improve their search visibility and achieve measurable growth. His writing blends technical expertise with a clear, approachable tone—making SEO feel both accessible and results-driven.
Follow his content for a fresh, practical perspective on ranking better, reaching the right audience, and staying ahead in the ever-evolving digital landscape.
12 Steps to Choose A Good SEO Company
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SEO company selection is pivotal for businesses looking to enhance their online visibility and achieve measurable growth. A reliable SEO agency is characterised by its strategic approach, transparency, and commitment to understanding and meeting the unique needs of its clients. Such a company employs ethical practices and proven methodologies that align with both short-term goals […]
Schema Markup is a type of structured data markup that helps search engines like Google understand your website content more clearly. It works by adding specific tags to your HTML that define the meaning of different elements—whether you’re showcasing a product, an event, a service, or a review. This enhanced context enables search engines to […]
A mobile-responsive website is an essential tool in today’s digital-first world, where users access the internet from a diverse range of devices and screen sizes. It seamlessly adapts its design, layout, and functionality to deliver an optimal viewing experience, whether on a smartphone, tablet, laptop, or desktop. This adaptability ensures users can navigate content effortlessly, […]
Duplicate content issues can significantly affect your website’s search engine performance, as they cause confusion for search engines when determining which version of a page should rank. Duplicate content refers to instances where similar or identical content appears on multiple URLs, either within the same domain or across different sites. When search engines encounter multiple […]
Optimizing your website’s images is one of the most effective ways to speed up page load times and improve user experience. Images often make up a large portion of a webpage’s total weight – around 50% of the page’s file size on average. This means unoptimized pictures can significantly slow down your site. And speed […]
Hiring the right SEO agency can make a real difference for businesses in Doncaster, South Yorkshire. A reliable SEO partner helps you appear higher on Google, attract more local customers, and ultimately grow your sales — all essential in today’s digital-first world. In this guide, we’ve carefully selected the Top SEO Agencies in Doncaster for […]
Running a restaurant today means more than just serving great food—it means showing up when people search online. Whether someone asks Siri, “best brunch café near me,” or types “steakhouse open now” into Google, you want your restaurant to be the top result. That’s where SEO for Restaurants comes in. It’s the process of improving […]
SEO (Search Engine Optimisation) for lawyers involves strategies to improve a firm’s website ranking in search engine results, making it easier for potential clients to find them online. Whether someone is searching for “family solicitors near me” or “help with personal injury claims,” law firms need to be visible when and where it matters most. […]
If you’re running a charity or nonprofit in the UK or another country, you’ll know just how crowded the space is. There are now over 170,000 registered charities in England and Wales, not to mention countless more across Scotland and Northern Ireland. With so many organisations doing incredible work, getting noticed online can be a […]
Building high-quality backlinks remains a cornerstone of effective SEO in 2025. The tactics for successful link building have evolved, emphasising quality, relevance, and genuine relationships over sheer quantity. In this article, we’ll explore 20 link building strategies that work today, from time-tested methods like guest blogging to modern approaches like digital PR and HARO. Each […]
Every online store owner wants to see their e-commerce website at the top of the search results. Studies show that 75% of users never go past the first page, and if your products aren’t visible, your competitors are getting the clicks (and customers) instead. Higher rankings mean more organic traffic, which can lead to increased […]